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Jun 14, 2010

New Belgium’s Tour de Fat hits Chicago June 26

New Belgium’s Tour de Fat hits Chicago June 26

Is Tour de Fat a Burning Man for bicyclists, or clever beer marketing?

And why do we say we’re “driving” a car, but “riding” a bike? “Riding” implies no effort on your part in making the thing move.

Let’s work it out Saturday, June 26, when new Belgium Brewing’s Tour de Fat makes its third annual stop in Chicago, at Palmer Square Park (Palmer St [2200 N] between Kedzie and Sacramento). This is the 11th season for the Ft. Collins, CO-based brewer’s “celebration of all things bicycle.”

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